The specialist who audits your site is the one who builds the links and writes the pages.
For founders and growing businesses tired of reports full of clicks that never become customers. One senior specialist with a decade of experience owns your account and signs every deliverable: the technical fixes, content, links, and AI-search work that put you in front of people ready to buy. Send your site and get a 124-point audit and a sprint plan back in 4 business days. Month to month, cancel anytime, and if the audit lands late we eat the next month.
One senior specialist, named on day one
Mutual NDA before any site access
Every deliverable signed by the person who did the work
Free 124-point audit, back in four business days
Founding clients · mutual NDA on call one · month-to-month
Free 124-point audit
Back in 4 business days
Paste your domain. See what we'd fix.
Send your site. Inside four business days you get a 124-point audit, a sprint plan, a named senior owner, and a flat price with no retainer lock-in.
Prefer a guided scope?
What you get
What does the SEO engagement include?
This is SEO for your business, run by one senior specialist with a decade of experience who owns your whole account. The specialist who audits your site is the one who builds the links and writes the pages, and every deliverable comes back signed by the person who did the work.
You get the technical fixes, content, links, local, and AI-search work that put you in front of people ready to buy, with no junior learning on your account. You keep every audit, brief, and report. Month to month, so you can stop the day the work stops earning it.
How it works3 steps
01You send your site
Tell us the site and the goal. You get a 124-point audit and a sprint plan back in 4 business days.
02One senior specialist executes
The specialist who audited your site runs the technical fixes, content, links, local, and AI-search work, with two-pass QA before anything ships.
03Every deliverable is signed and yours
Audits, briefs, and reports come back signed by the specialist who did the work, and you keep all of it. Month to month, cancel anytime.
How the work runs
One senior specialist, owns your whole account.
You send us your site, one senior specialist with a decade of experience runs the program, and they sign every deliverable themselves: the technical fixes, the content, the links, the AI search work. There is no junior layer and no account manager between you and the work, so you always talk to the person doing it. Two situations usually start the conversation.
Situation 01
You are getting traffic, but it never turns into customers.
The reports show clicks going up and the pipeline stays flat. You are ranking for terms your buyers never search, and the pages that should close them do not exist yet. One senior specialist takes the account, finds the searches your best customers actually make, and builds the pages and links that put you in front of people ready to buy.
Situation 02
SEO keeps slipping because nobody actually owns it.
Technical fixes get logged and never shipped, content briefs land late, and link outreach stalled two quarters ago. You get a named senior owner on a weekly cadence who runs the technical fixes, the content, and the links end to end. The work stops falling through, and you always know who is accountable for it.
One owner across channels
Add SEO without adding headcount, and run it next to your paid channels under people who talk to each other. Bundle it with Google Ads and Meta Ads under one owner and you land below the unbundled total.
Who runs your account
One person.
Scope · the retainer index
What's included in your SEO retainer.
Six lines of senior work, one named owner running all of them. Pull the whole retainer, or just the lines your in-house lead can no longer cover.
Entries 01 to 06
01
Technical SEO and on-page SEO
Site audits, Core Web Vitals (INP, LCP, CLS), crawl and indexation, schema, internal linking, and on-page optimization. Fixes land in your stack via direct CMS push, IndexNow ping, or a pull request.
Technical
Site audits, Core Web Vitals (INP, LCP, CLS), crawl and indexation, schema, internal linking, and on-page optimization. Fixes land in your stack via direct CMS push, IndexNow ping, or a pull request.
02
Content briefs and editing
Topical maps, query-intent briefs, on-page copy, editorial review. Briefs you hand to your team, or copy we write and ship straight to your site, ready to publish.
Content
Topical maps, query-intent briefs, on-page copy, editorial review. Briefs you hand to your team, or copy we write and ship straight to your site, ready to publish.
03
Link building
Digital PR placements, founder-led outreach, broken-link reclamation, HARO-style replacements. Every link reviewed for relevance and toxicity before it points at your site.
Authority
Digital PR placements, founder-led outreach, broken-link reclamation, HARO-style replacements. Every link reviewed for relevance and toxicity before it points at your site.
04
AI-search optimization (GEO)
Entity coverage, schema JSON-LD, and response-grade content for ChatGPT, Perplexity, Gemini, and AI Overviews. We track brand citations in answers, not just blue-link rankings.
AI search
Entity coverage, schema JSON-LD, and response-grade content for ChatGPT, Perplexity, Gemini, and AI Overviews. We track brand citations in answers, not just blue-link rankings.
05
Local SEO and migrations
Google Business Profile, citation cleanup, local landing pages, and review schema. Plus replatform plans, redirect maps, and Google update recovery (HCU, spam, core) with a senior on the call.
Local
Google Business Profile, citation cleanup, local landing pages, and review schema. Plus replatform plans, redirect maps, and Google update recovery (HCU, spam, core) with a senior on the call.
06
Reporting and dashboard
A monthly report and live dashboard: rankings, organic clicks, conversions, work shipped, what is on deck. Written in plain language so you can see what moved and why, without a translator.
Reporting
A monthly report and live dashboard: rankings, organic clicks, conversions, work shipped, what is on deck. Written in plain language so you can see what moved and why, without a translator.
Bundle SEO with Google Ads, Meta Ads, content, or development and you land below the unbundled total. One senior owns the whole stack.
These six rows are the exact format of the audit we send back on your site: every finding gets a status, a priority, and the sprint it is scheduled for. P0 items ship in sprint one. The same specialist who flags these is the one who fixes them.
Sample audit · 6 of 124 checkpoints
Signed by your specialist
FAIL
Core Web Vitals · INP
Form interaction blocks the main thread 420ms on mobile. Above the 200ms threshold.
P0 · sprint 01
WARN
Schema · Article
Missing on 38% of blog posts. Lost rich-result eligibility.
P1 · sprint 02
WARN
Indexation · sitemap
127 orphaned URLs in sitemap.xml versus the internal-link graph.
P1 · sprint 02
WARN
Internal linking
Pillar pages under-linked from cluster posts. Anchor diversity 0.31.
P2 · backlog
PASS
Canonicals · category
All category pages self-referencing. Configuration clean.
clean
PASS
robots.txt
No blockers on critical paths. Sitemap declared correctly.
clean
What a 124-point audit covers
The same checklist runs on every site, from technical and on-page through to AI-search readiness.
124
checkpoints, every audit
P0–P2
priority on every finding
8
AI-search / GEO checks
4
business days to delivery
This is the format that lands in your inbox inside four business days. No commitment.
What a compounding SEO retainer looks like (illustrative).
We are a founding-partner practice, so the curve below is a model, not a past engagement. It shows the shape SEO tends to take when the work is sequenced correctly: technical cleared early, content and authority compounding from month three. The vertical axis is deliberately unlabeled.
Scope your SEO in three minutes. Get the real number.
Answer a short set of questions and the scope tool returns a recommended tier, a starting price, and a 30-day plan written for your situation. No call to book, no form to wait on. It adapts to where you are: one site or several, a quiet niche or a crowded one.
Several sites or locations
Per-site pricing across the properties you run, with one specialist owning all of it.
One site
The business band for your own site, with the same senior execution and scope.
No email required to see your tier
What lands at the end3 outputs
Recommended tier
Essentials, Growth, or Scale, matched to your site count and competition.
A starting price
The band that fits what you answered. The real number, not a range.
A 30-day plan
What ships in sprint one, what follows, written against your situation.
Adapts as you answer · Tier and price are deterministic
The honest comparison
Hiring us for SEO vs the alternatives. Where it wins, and where it doesn't.
We are not the cheapest line on this table. Offshore usually is. What you buy at our rate is a named senior owner, two-pass QA before anything ships to your site, the same specialist auditing, linking, and writing, and work pushed straight into your CMS. The value rows are where the decision actually lives.
CriterionIn-house hireFreelancerOffshoreGrovant
Senior owner you can emailValueyesyesnoyes
Two-pass QA before anything shipsValuedependsnonoyes
Same person audits, links, and writesValuedependsdependsnoyes
Mutual NDA before site accessValuen/ararerareyes
Direct CMS push and IndexNowValuedependsnonoyes
Time to first sprint shipped9 weeks2 weeks3 weeks2 weeks
Fully loaded annual cost$110k+$30 to 80k$18 to 40k$18 to 42k
Swipe the table sideways · Cost rows are honest ranges. Offshore can undercut us on price; we compete on the value rows above.
When not to use us
We will say so when hiring us for SEO is the wrong move. Hold off if any of these describe you.
01
You have under roughly $10K a year to put toward SEO. Our retainer likely costs more than the traffic is worth to you at this stage.
02
You want a set-and-forget product you never look at. We work as a hands-on partner who needs your input on the business, not a tool you switch on and ignore.
03
You are pre-revenue with no customers yet. Validate demand first, then invest in ranking for the searches your buyers make.
Not sure which column you belong in? See the full pricing for the cross-channel math.
About half the going rate. The same senior execution.
Entry tier · for your business
From$900 / mo
About half the going rate for the same scope. Same senior execution, no PBNs, no AI filler.
01EssentialsSingle location or one focus area. Foundations done right.
02GrowthMultiple locations or a competitive niche. A real content + link engine.
03ScaleNational, e-commerce, or high-competition. Full-retainer velocity.
Your exact tier and price come from the 3-minute scope. The wizard reads your site count and competition and returns the band for your business, no quote to wait on.
Get the exact figure
The wizard returns your tier and price.
Answer a few questions and the scope tool computes the band for your site count and competition. Deterministic, no waiting on a quote.
Handing your account to one specialist is a trust transaction. These four articles are the terms that make it safe to put your business in our hands. They are the only promises we make, and we make them once.
I
Mutual NDA on call one
Signed before we touch your site or your data. Your logins, your analytics, and your roadmap stay between us. We never use your account as a reference without asking first.
Article I
II
Month-to-month, always
No annual lock-in, no termination clause, no minimum spend. Scale the work up or down as your business moves. You stay because the rankings turn into customers.
Article II
III
The same senior every month
Named on day one, signs every artifact, runs every call. No SDR layer, no rotating roster, no junior doing the work behind the brand name.
Article III
IV
Free audit, no commitment
We return a 124-point audit, a sprint plan, and a price inside four business days. Hire us, hand it to your own team, or walk. Nothing owed either way.
Article IV
The guarantee
If the audit lands late, we eat the next month. You can leave after sprint one. We would rather you stay because the search traffic keeps turning into customers.
Plain answers about how the work runs, what you own, AI-search coverage, and what is in the monthly report. Direct enough for an AI Overview to quote.
One senior specialist runs the technical fixes, the content, and the links for your site, and signs every deliverable. The person who audits your site is the one who builds the links and writes the pages, so nothing gets handed off to a junior. The work is aimed at the searches your buyers make the week they are ready to pay, not at vanity rankings.
You send your site, a named senior runs the work, and you see every artifact. In practice: we return a free 124-point audit and a sprint plan in four business days, then we deliver the technical fixes, content, and links each month. You hear from the specialist directly, and the account stays yours month to month.
Yes. The work we do for you is yours: the pages, the content, the links, and the reporting. There is no lock-in on the deliverables and no hostage-taking of your accounts or your site. The contract covers ownership of everything we produce, so you keep it whether you stay or leave.
Hiring a senior in-house SEO lead runs well into six figures a year before you count tools and ramp time. With us you get a specialist with a decade of experience owning your account from day one, with no headcount to manage and no learning curve on your budget. You can start now and scale the work to what your site needs.
Send your site and get the free 124-point audit back in four business days. If the plan and the price look right, we run it month to month. There is no setup fee, no minimum term, and no annual lock-in, so you can start small and stop after the first sprint if it is not earning its keep.
Pricing depends on the state of your site and how much work it needs, which is exactly what the free audit tells us. Rather than quote a number blind, we scope it from your real site and show you the sprint plan before you commit. Your exact tier comes out of the three-minute scope wizard or the audit, whichever you start with.
Yes. Generative engine optimization (GEO) is part of every retainer, not an upsell. We build entity coverage and JSON-LD schema, structure content so it can be quoted directly, and track brand citations in ChatGPT, Perplexity, Gemini, and Google AI Overviews, not just classic rankings. The audit flags AI-search gaps in the first pass.
Every month you get a plain report that covers rankings, organic clicks, conversions, the work we shipped, and what is on deck for the next sprint. It leads with results, not vanity charts, so you can see what search is actually bringing your business. The specialist who did the work is the one who walks you through it.
Inside four business days you get a 124-point audit, a sprint plan, a named senior owner, and a price. No commitment, no follow-up sequence, no rotating account managers.