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File · WL-TERMS-2026/Terms

Terms · Grovant

Terms of service

The standing terms that govern engagements with Grovant: for agencies running us white-label, and for direct teams. Plain language wherever it works; the lawyered version controls where it doesn't.

Last updatedMay 17, 2026·Plain language · the lawyered version controls
  1. I

    Article §

    Acceptance

    By engaging Grovant (“Company,” “we,” “us”), whether as a white-label agency partner or a direct client (“Client,” “you”), you agree to be bound by these Terms of Service (the “Terms”). If you can't agree, don't engage us.

    These Terms work alongside any signed MSA, SOW, or order form. Where a signed document conflicts with these Terms, the signed document controls for the engagement it covers.

  2. II

    Article §

    Scope of services

    Grovant ships senior, white-label execution across the practices listed below. Every engagement is scoped in writing before it starts. These Terms cover the standing relationship, not the specific deliverable list.

    • White-label SEO. Technical, content, AI-search, link acquisition, and reporting under your lockup.
    • Paid media. Google Ads, Meta Ads, Demand Gen, AI Max, Performance Max. Buying plus the creative production behind it.
    • Design. Brand systems, marketing sites, product UI, motion. Native Figma source, IP transfers on payment.
    • Development. Next.js + Payload builds, performance retainers, migrations. Repo lives in your GitHub org.
    • Brand & PR. Founder-led PR, podcast tours, reporter outreach, awards, AI-citation tracking.
    • AI automation. Production agents, RAG, workflow automation, evals + tracing wired from day one.
    • Content & social. Pillars, ghostwriting, newsletters, YouTube, atomized distribution.

    Engagements run as fixed-scope projects, monthly retainers, or hybrid arrangements. The applicable model is named in the SOW or order form.

  3. III

    Article §

    Your obligations

    Engagements run smoothly because both sides hold up their half. Yours looks like this.

    • Provide accurate briefs, brand assets, access credentials, and decision-maker availability within the timelines agreed at kickoff.
    • Maintain a responsive point of contact who can approve scope changes, sign off on deliverables, and answer questions inside one business day.
    • Review deliverables and provide consolidated feedback inside the review window agreed in the SOW. Late feedback shifts downstream dates.
    • Confirm that any materials you provide (copy, images, brand assets, customer data) don't infringe third-party rights. We assume what you hand us is yours to hand us.
    • Pay invoices on the schedule named in the SOW. Late payment can suspend work (see § VII).
    • Not misrepresent the relationship to third parties in a way that creates legal exposure for us, including (for white-label engagements) implying that Grovant's liability extends through you to your end clients without our written authorization.
  4. IV

    Article §

    Intellectual property

    On full payment, the work product belongs to you. The standing toolkit that made it possible stays with us.

    What transfers to you

    • Final deliverables created specifically for your engagement (designs, copy, code, briefs, reports).
    • The repository, Figma file, or document store created for the engagement. We keep it in your GitHub / Figma / Drive org from day one where the platform allows.
    • Fonts and stock media licenses, where applicable, transferred or sub-licensed to you in your name.

    What stays with us

    • Pre-existing tools, frameworks, libraries, prompts, and methodologies authored by Grovant before the engagement. We grant you a non-exclusive, perpetual, worldwide license to use them inside the deliverables.
    • Third-party assets (stock photos, fonts, SaaS subscriptions) subject to their own licenses, which we pass through without warranty beyond the upstream license.
    • Generalized knowledge, techniques, and craft we develop or refine on the engagement. We can use it on subsequent engagements as long as we don't expose your Confidential Information.

    You retain ownership of anything you hand us. We use it solely to deliver the engagement.

  5. V

    Article §

    White-label terms

    Agency partners get the right to rebrand and resell everything we ship for them. The standing arrangement is mutual silence: you don't name us as your fulfillment partner, and we don't name your end clients in our case studies.

    • Strip all Grovant branding from deliverables before presenting them to your clients.
    • Represent the work as your own to your clients, prospects, and the public.
    • Set your own pricing and margin. We don't cap your markup.
    • Don't disclose Grovant as your fulfillment partner without our prior written consent. We won't contact your end clients directly, won't pitch them, and won't name them in our marketing during the engagement (or for 24 months after, unless they become a direct Grovant client themselves).
  6. VI

    Article §

    Confidentiality and NDA

    Every engagement carries a mutual confidentiality obligation. If you want a separate, signed NDA before sharing client names or IP, ask. We'll sign it before the second email.

    What counts as confidential

    • Client lists, end-client identities, business relationships.
    • Pricing, proposals, financial terms, sales pipelines.
    • Proprietary strategies, processes, prompts, models, methodologies.
    • Login credentials, access tokens, API keys, infrastructure topology.
    • Anything either party flags as confidential at the time of disclosure.

    The obligation survives termination and continues for three (3) years afterward, longer if a signed NDA says so or applicable law requires it.

    Public information, independently developed material, and information lawfully obtained from a third party without confidentiality restrictions are excluded from this section.

  7. VII

    Article §

    Payment

    • Invoices follow the schedule in the SOW or order form. Default for retainers is monthly in advance, net-15 from invoice date.
    • Project work typically requires 50% on signature and 50% on delivery, unless the SOW says otherwise.
    • We accept ACH, wire, and major cards. Card payments above a published threshold may carry a processing surcharge, disclosed before you authorize.
    • All fees exclude applicable taxes (VAT, GST, sales tax). You handle taxes in your jurisdiction; we handle them in ours.
    • Overdue invoices accrue interest at 1.5% per month or the maximum allowed by law, whichever is lower. Active work pauses after 15 days overdue and can be terminated for cause after 30 days.
    • Refunds are not standard. Where a refund applies (a project we cancel for our convenience, or a clear failure to deliver after a 30-day cure window), we refund the unearned portion within 30 days.
  8. VIII

    Article §

    Performance and warranty

    We commit to senior craft and named-owner accountability, not to specific commercial outcomes that depend on factors outside our control.

    • What we warrant. Work performed in a professional, workmanlike manner consistent with industry standards for senior practitioners in the relevant practice.
    • Cure window. If a deliverable fails to meet the scope agreed in the SOW, tell us within 30 days of delivery and we'll re-perform it at no extra cost.
    • What we don't warrant. Specific search rankings, ad performance metrics, conversion rates, revenue outcomes, or third-party platform behavior. Marketing results depend on competition, market conditions, and platforms outside our control.
  9. IX

    Article §

    Limitation of liability

    To the maximum extent permitted by law, neither party will be liable for indirect, incidental, special, consequential, or punitive damages (including lost profits, lost revenue, lost data, lost goodwill, or lost business opportunities), regardless of the cause of action or theory of liability, and regardless of whether the party knew the damages were possible.

    Each party's total aggregate liability arising out of or related to these Terms or any engagement is capped at the fees paid (or due) to Grovant for the six (6) months immediately before the event that gave rise to the claim.

    These caps don't apply to: (a) breaches of confidentiality, (b) IP infringement indemnification under § X, (c) fraud or willful misconduct, or (d) liabilities that can't legally be capped in the controlling jurisdiction.

  10. X

    Article §

    Indemnification

    Each party defends the other from claims arising out of its own breach. The mechanics:

    • You indemnify us. Against claims arising from (i) your breach of these Terms, (ii) materials you provide that infringe third-party rights, (iii) your end clients' use of deliverables you re-sold, or (iv) your violation of any applicable law.
    • We indemnify you. Against claims that the work we created specifically for your engagement infringes a third party's registered copyright, trademark, or trade-secret rights (subject to the cap in § IX).
    • Process. The indemnifying party controls defense and settlement, gets prompt notice of the claim, and is allowed reasonable cooperation. The indemnified party can participate at its own expense.
  11. XI

    Article §

    Termination

    • For convenience (retainers). Either party may end a retainer with thirty (30) days' written notice. We finish the in-flight sprint; you pay through the notice period.
    • For convenience (projects). You may terminate a fixed-scope project at any time. You pay for work completed plus reasonable wind-down costs. We deliver work-in-progress in its current state on receipt of final payment.
    • For cause. Either party may terminate immediately on a material, uncured breach. The breaching party has fifteen (15) days from written notice to cure.
    • Survival. Sections governing IP (§ IV), confidentiality (§ VI), payment (§ VII), liability (§ IX), indemnification (§ X), and dispute resolution (§ XIII) survive termination.
  12. XII

    Article §

    Data processing

    Where we handle personal data on your behalf as part of an engagement (for example, customer lists for paid-media campaigns, support transcripts for RAG agents, or audience exports for newsletter platforms), we act as a Processor and you act as the Controller for the purposes of GDPR, UK GDPR, CCPA, and equivalent statutes.

    Our default Data Processing Agreement (DPA) is incorporated by reference and is available on request from [email protected]. Our Privacy Policy names the third-party sub-processors we engage on a standing basis.

  13. XIII

    Article §

    Dispute resolution

    Three steps, in order. Most disputes never make it past the first.

    • Step 1 · Negotiation. 30 days of good-faith negotiation between the named senior owners on each side.
    • Step 2 · Mediation. If negotiation doesn't resolve it, mediation under JAMS rules, conducted in English, with each side bearing its own costs.
    • Step 3 · Arbitration. Final, binding arbitration under JAMS Comprehensive Arbitration Rules. The seat is Wilmington, Delaware; the language is English. The arbitrator's decision is final and enforceable in any court of competent jurisdiction.

    Either party may seek injunctive relief in a court of competent jurisdiction to protect IP or confidential information without first exhausting steps 1–3.

  14. XIV

    Article §

    Governing law

    These Terms are governed by the laws of the State of Delaware, United States, without regard to its conflict-of-laws provisions. The United Nations Convention on Contracts for the International Sale of Goods (CISG) does not apply.

  15. XV

    Article §

    Changes

    We can update these Terms when the law, the practice, or the platform changes. Material changes are communicated by a banner on the site and (for active engagements) an email to the named contact. The “Last updated” date in the masthead always reflects the most recent revision. For an in-flight engagement covered by a signed MSA or SOW, the version of the Terms in effect at signature continues to govern that engagement until renewal.

  16. XVI

    Article §

    Standing miscellany

    • Severability. If a provision is unenforceable, the rest stays in effect; the unenforceable part is modified to the minimum needed to make it enforceable.
    • Waiver. Failure to enforce a provision isn't a waiver of the right to enforce it later.
    • Assignment. You can't assign these Terms (or an engagement under them) without our written consent. We can assign them as part of a merger, acquisition, or sale of substantially all of our assets.
    • Force majeure. Neither party is liable for delays caused by events outside its reasonable control (natural disasters, war, pandemic, platform outages, network failures, government actions).
    • Entire agreement. These Terms, the signed MSA / SOW / order form, and any DPA together form the entire agreement. They supersede prior oral or written communications on the same subject.
    • Notices. Formal notices to Grovant go to [email protected] with confirmed delivery receipt. Notices to you go to the contact email named on the SOW.
  17. XVII

    Article §

    Restricted industries

    We decline engagements in the categories below. The list is non-exhaustive; we reserve the right to refuse any engagement on similar policy grounds without explanation.

    Not accepted

    • Adult and sexual content. Pornography, adult dating, escorts, cam platforms, sex toys, adult OnlyFans agencies, or any content sexual in nature.
    • Gambling and gaming. Online casinos, sports betting, lotteries, sweepstakes used as marketing gimmicks, poker, daily fantasy sports, or skin-betting platforms.
    • Cryptocurrency and Web3. Token launches, ICO / IDO / IEO promotion, memecoin marketing, NFT mint pumps, exchange referrals, yield-farming protocols, or anything whose primary product is speculative crypto trading. We'll consider compliant fintech and infrastructure tools that happen to use blockchain on a case-by-case basis.
    • Alcohol, tobacco, vaping, and cannabis. Distilleries, breweries, wineries, smoke shops, vape brands, nicotine pouches, CBD and THC products. Includes products that lean on the recreational-use angle in their marketing.
    • Firearms, weapons, and ammunition. Manufacturers, retailers, accessories, tactical gear marketed to civilians, ghost-gun kits, and high-capacity components.
    • Predatory finance. Payday loans, title loans, debt-relief scams, get-rich-quick programs, MLM recruitment, signal-services for “forex” or “crypto” trading.
    • Pharmaceuticals and supplements. Prescription drugs, telehealth that hands out controlled prescriptions on intake forms, peptides, anabolic steroids, weight-loss pills with unverified claims.
    • Political and ideological work. Campaigns, lobbying, PACs, single-issue advocacy, and election-adjacent influence ops in any jurisdiction.
    • Anything illegal or hateful. Anything that violates applicable law in your jurisdiction or ours, or content that targets a protected group with hate or harassment.

    If you're unsure whether your business sits inside this list, ask before you brief the engagement. We'll tell you in one business day. Engagements we accept and later discover fall inside these categories can be terminated under § XI (for cause), with refund of the unearned portion of pre-paid retainer fees.

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